Facebook may still be the most widely known and used social platform, depending on the audience’s age, but it is most certainly not the only one to consider when reaching consumers. Believe it or not, Facebook wasn’t even the first. LinkedIn launched seven months prior to Facebook and, while known mainly for professional profiles and …
Do you remember when you were a kid, and you could not wait to turn on the TV to watch your favorite show? Mornings were made sweeter through the special connections you had with your favorite character. Brands have increasingly leaned on pop culture in their advertising, and while using the most recent trend or celebrity in your advertising can …
Mark your calendars for big savings – Amazon’s annual Prime Day sale will begin on June 21 and take place through June 22. The once single day sale has grown into a 48-hour event in recent years with some hidden deals known to be scattered even before and after the announced times. As of June …
This month, we are one of many reflecting on what a difference the last year has made not only in our lives but also our business. It is important to note that, while we have survived entirely unforeseeable circumstances, not every impact of 2020 was negative. In fact, this has been an opportunity for consumers …
The partnership marks the first time the data-driven ad company has partnered with a digital media agency. DALLAS, March 10, 2021 – Aletheia Marketing & Media digital agency whose data-based approach drives results through high-touch account management, state-of-the-art research tools, and 100% transparency has announced a partnership with AdGreetz, the industry’s leading video/display personalization platform. …
Americans have always faced challenges – that is what makes us Americans.
Millennials have been at the forefront of every marketer’s mind for years now.
We’re now a month into quarantine. Four weeks of complete uncertainty, taking each day one at a time…
